Notcom
Notcom is a research workshop, the result of two years spent to understand the real needs of urban beings: those who live, work, move, travel and communicate in a city; people with different lives that have to face the same situations. This research was carried out by product designers Giuglio Iacchetti and Matteo Ragni (winners of Compasso D’Oro in 2001) and Leftloft, which dealt with brand, packaging and communication. Roberto Montagna of Modo Milano, who found in this idea a alternative market share and created a new business, is the sponsor of this research. The photos used in advertising are by Carlo Furgeri Gilbert.
What we have done
- logo
- corporate identity
- accessory and detail design
- packaging
- advertising
- guerrilla marketing
- communication materials
- event design
- website
